Philip Humbert – The Economy of Going First Class

This week, I was reminded again of how often entrepreneurs try to build a business while running on "empty" in terms of money, time, energy or creativ

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businessThis week, I was reminded again of how often entrepreneurs try to build a business while running on “empty” in terms of money, time, energy or creativity.

Specifically, I get calls every week from people who would love to hire a coach “but I can’t afford it.” Whether it’s not hiring the coach they need or some other investment, often they are literally starving their businesses to death!

Contrast that with successful business leaders who look back with pride that “the first thing I did was invest in…(fill in the blank).” Whether you need a personal assistant, a web designer, an accountant, or more sales staff, you CANNOT AFFORD to cheat your business.

If you or your business need support, make the investment! Maybe you need a housekeeper or better day-care for your children. Maybe you need a personal coach, or someone to clean up at night. Whatever it is, never limit your business with foolish “economies.” My grandmother called it being
“penny wise and pound foolish.”

Here are two examples from my own business:

***  Normally, I fly economy like everyone else. But, whenever I have to do a presentation or public event the same day as my flight, I ALWAYS fly first class if it’s available. It makes a huge difference! I arrive rested, refreshed and much more productive. It doesn’t “cost” — it pays.

***  Similarly, this week we did our annual up-grade on our computers and wireless network. Bill Abel does a wonderful job for us and what he charges is nothing compared to the freedom, confidence and productivity we get as a result. The ROI (Return on Investment) is immediate and dramatic.

In your business, always go first class! (Not a bad idea for your personal life as well!) If your performance and results are lacking, find the problem and fix it. If you need a coach, get one!

You can contact me for an initial consultation at: Coach@philiphhumbert.com